Identity & Wayfinding

Méridien Health is a regional network of twenty-three facilities. The previous identity had drifted across two decades of operational pressure and read as institutional fatigue rather than care.

We delivered an identity system designed to perform in three contexts simultaneously: the corridor (signage, wayfinding), the chart (patient-facing communications), and the parliament (policy documents). One system, three registers, zero compromises.

The system rolled out across all facilities in nine months. Internal satisfaction scores rose. Patient confidence followed.